Welcome to Mastering Persuasion

“Mastering Persuasion” is a website designed to provide the public with unfettered access to high-quality influence and persuasion training completely free of charge.

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Why choose us?


Adapted from some of the world's best influence experts, everything you will learn has been tried and proven to work in real-world situations.


No fantasy or wishful thinking here; every major claim presented on this site is backed up by more than 250 peer-reviewed journal references.


Most principles presented on this site are so intuitive and simple that almost anyone can immediately pick them up and achieve results.


Everything is presented in an accessible, easy-to-read manner with hundreds of practical examples for every walk of life ranging from sales to job interviews to forging new friendships.

Know Thy Limits

When you study with us, you won't only learn to understand what is possible, but where and when the individual techniques start to fall apart.

Completely free!

Everything is available for free of charge with no attempts to collect your data or sell you anything.